A Place called Home – London Design Festival 2014

Updated 6 October 2014

LONDON DESIGN FESTIVAL 2014 13-21 September 2014

Details and review

 ‘A Place Called Home’
Trafalgar Square
18 – 21 September 2014

For other reviews on the London Design Festival see here

’A Place Called Home is a collaboration between the London Design Festival and Airbnb which consists of the interpretations of home from four designers – Jasper Morrison, Patternity, Raw Edges and Studioilse.

London Design Festival 2014, A Place Called Home,

London Design Festival 2014, A Place Called Home,

The four ‘homes’  appear to be similar in construction from the outside though each has its own individual exterior identity, hinting at the creative interiors which range from a room which expands and contracts to the home of a pigeon fancier.

Jasper Morrison

His home is based on a pigeon fancier’s house. ‘because who else would choose to live in the middle of Trafalgar Square?’ he says. Morrison used this fictional character to illustrate a vision of a simple, ordered interior as the habitat for a person dedicated to uncomplicated pleasures.

London Design Festival 2014, A Place Called Home with Airbnb. Photo Ed Reeve.

London Design Festival 2014, A Place Called Home with Airbnb. Jasper Morrison. Photo Ed Reeve. http://www.airbnb.com

Raw Edges

The London based innovative design team, Raw Edges, has created an interior with has the ability to transform its internal space to create different rooms within a home at different moments. Using a movable archive system as their nspiration, Raw Edges’ playful design creates a space which is versatile and surprising. With the turn of a handle on one of the three separate panels, accessible via a single veranda, rooms can be ‘opened up’ to reveal the interior spaces; bedroom, living room, kitchen and bathroom – as they are needed.  The design shows how, with limited space and an imaginative approach, it’s possible to make the most of even the smallest living area within a densely populated city.

London Design Festival 2014, A Place Called Home with Airbnb. Photo Ed Reeve. www.airbnb.com

London Design Festival 2014, A Place Called Home with Airbnb. Raw Edges. Photo Ed Reeve. http://www.airbnb.com

London Design Festival 2014. Collaboration with Airbnb. A Place Called Home, Trafalgar Square,Raw Edges

London Design Festival 2014. Collaboration with Airbnb. A Place Called Home, Trafalgar Square,Raw Edges

Ilse Crawford, STUDIOILSE

Ilse Crawford is a designer, creative director and academic who was recently awarded an MBE for services to interior design. Her design company, Studioilse, has created a space which challenges visitors to respond to the questions of what home means to them. Referencing daily home rituals, which will be familiar to everyone, Studioilse has designed a space which elevates the mundane yet comforting aspects of home life in a playful and poetic way.

Visitors will hear a soundtrack of background noises such as a kettle boiling, doors slamming, cutlery rattling; through openings in the house, visitors will also catch the smell of home, a bespoke fragrance being developed for the project by the studio together with fragrance expert Azzi Glasser.

London Design Festival 2014, A Place Called Home with Airbnb. Studio Ilse. Photo Ed Reeve. www.airbnb.com

London Design Festival 2014, A Place Called Home with Airbnb. Studio Ilse. Photo Ed Reeve. http://www.airbnb.com

PATTERNITY

Rising British design pioneers PATTERNITY use pattern in engaging and inspiring ways. For ‘A Place Called Home’ the design studio has created an installation  that is both visually striking but also digs beneath the surface of pattern to tell worthwhile stories about the world around us.

The interior of the house is occupied with a trio of giant kaleidoscopes which will symbolically reflect the world around us through repeated pattern. Cut through the structure, each kaleidoscope uses the fundamental building blocks of life; circles, lines, triangles and squares to create an interactive installation which the public can peer into and play with.

London Design Festival 2014, A Place Called Home with Airbnb. Patternity. Photo Ed Reeve. www.airbnb.com

London Design Festival 2014, A Place Called Home with Airbnb. Patternity. Photo Ed Reeve. http://www.airbnb.com

London Design Festival 2014, A Place Called Home, Patterniity

London Design Festival 2014, A Place Called Home, Patternity

Further information on the London Design Festival

www.londondesignfestival.com

AIRBNB

Airbnb is a community marketplace where guests can book spaces from hosts, connecting people who have space to spare with those who are looking for a place to stay. Through their experiences on Airbnb, guests and hosts build real connections with real people from all over the globe. Airbnb has unique listings in 34,000 cities and 190 countries, travellers can feel at home wherever they go.

Dieneke Ferguson, the founder of Hidden Art is one of the many in London that rents out a room through Airbnb in her house, as do many other designers in London and worldwide.
www.airbnb.com

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